“I spent decades in art and fashion. Now I bottle water. Our Water is the quiet one in the room—minimal, reusable, and made for people who care how things are done. It’s also the water of choice for Purist—which says a lot without needing to say much.” —Stephan Keszler
PURIST: Why would an art dealer bottle water?
STEPHAN KESZLER: Because I couldn’t get a Banksy into a bottle. So I bottled water instead.
What is it, exactly?
Spring water from protected land in Virginia. Bottled on site. No additives.
Why aluminum?
No plastic. No glass. Just something you’d want to reuse.
Still water only?
Yes—but we’re not standing still.
Who’s it for?
Anyone with taste—and a conscience.
What does the name mean?
Water isn’t yours. Or mine. It’s ours. That’s the point.
Why is co-branding important?
Because shared values deserve shared visibility. Co-branding amplifies our message and makes partnerships meaningful.
What kind of impact are you trying to make?
We support 1% for the Planet and Whale & Dolphin Conservation. Less talk, more doing.
What’s with the “Not Your Water” campaign?
A reminder: Water doesn’t belong to anyone. Our claymation short clips deliver the message—with just enough absurdity to make it stick.
Is it a brand or a statement?
Both. A business with a backbone.
Is Our Water part of the art world?
In a way, yes. It’s quiet design. It doesn’t shout—but it stays with you.
Why the Hamptons?
Because it’s home. And people here care how things are done.
What does success look like?
Someone reusing the bottle without being told to.
Where can people find it?
At ourwater.com, Peconic Beverage and selected locations.